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SPARK! Raising Awareness for CFS
By Sara L. Collins

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Chronic fatigue syndrome (CFS) is a complex chronic illness that results in profound fatigue and a number of other debilitating symptoms. The Centers for Disease Control and Prevention (CDC) and The CFIDS Association of America have launched a $6 million, multifaceted CFS public awareness campaign to provide vital information about who is at risk for CFS, the symptoms of the illness, treatment and management options, the importance of seeking diagnosis and treatment and the impact of CFS illness on both patients and family members.

Called SPARK!, the campaign will ignite interest in CFS and spark increased understanding about the illness among the general public, health care professionals, legislators and the media. The campaign also has the potential to increase research funding for CFS from federal, biotech and pharmaceutical sources over the next decade.

A primary component of this public awareness campaign is a national traveling photo exhibit called The Faces of CFS. One of the main issues surrounding CFS is that its patients don’t “look sick.” The exhibit features photographs of CFS patients, researchers and clinicians and their stories about dealing with the illness. Fashion and celebrity photographer George Lange has aimed his lens at the famous, the infamous and the just plain ordinary. He has photographed presidents and celebrities, models and fashion designers, artists and CEOs, top chefs and musicians. (View his portfolio at langephoto.com).

Lange brilliantly captured the strength and courage of 8 CFS patients and 2 health care professionals who are experts on the illness. The portraits are printed on 10 huge banners, each more than 7 feet tall. Viewed together, they are dramatic. Response from people who have seen the exhibit has been overwhelmingly positive, and viewers are finding it not only educational but incredible moving and poignant.

The Faces of CFS will travel throughout the country through most of 2008. To learn more about SPARK!, visit cfids.org/sparkcfs/default.asp.


 
 
 
 
 
 
 
 
 
 
 


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